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Amazon.com: Sneaker Wars: The Enemy Brothers Who Founded Adidas and Puma and the Family Feud That Forever Changed the Business of Sports: 9780061246586: Smit, Barbara: Books
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Adidas vs. Cougar: The rivalry between the two brothers that is talked about to this day - Free Press
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Adidas and Puma: How a sibling rivalry gave rise to two giants of the sports world | The Business Standard
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