Nike sponsoring Chinese LoL League
How the League of Legends Attracts International Fans
Big brands like K-Swiss and Nike are jumping on the esports bandwagon
Nike 'League of Legends' Pro League Sponsorship Announcement | Hypebeast
Tencent Sports capture exclusive business rights of Team China Women's Volleyball
Tencent increasing investment in eSports tournaments in China | blooloop
Nike and other sneaker companies may feel the sting of the NBA's controversy in China | CNN Business
Nike Sees Golden Opportunity with New App - Front Office Sports
China Esports Blast: January
Nike is Now Sponsoring the League of Legends Pro Scene in China
Nike just bought a virtual shoe company that makes NFTs and sneakers 'for the metaverse' - The Verge
Nike Replaced by Li-Ning as Exclusive LPL Apparel Sponsor - THE ESPORTS ADVOCATE
Xinjiang cotton: H&M and Nike are facing a boycott in China over Uyghur forced labor statements | CNN Business
Nike airs first major e-sports ad in China ahead of League of Legends World Championship | South China Morning Post
Chinese Tech Giant Tencent Resumes NBA Broadcast Despite Hong Kong Row | The Epoch Times
Nike airs first major e-sports ad in China ahead of League of Legends World Championship | South China Morning Post
Nike and TJ Sports Confirm Four-Year Sponsorship Deal for LPL – ARCHIVE - The Esports Observer
Nike: The Complete History and Strategy
Nike Sponsors China's League Of Legends Esports Pro League
Could China's LPL become Nike's first sponsored esports league? | South China Morning Post
Nike Sees Golden Opportunity with New App - Front Office Sports
These are the NBA players under contract with Chinese sneaker brands
ESPN scores in China with new Tencent deal
How Nike and Li-Ning Compete in China's Esports Apparel Market – ARCHIVE - The Esports Observer
Nike to sponsor China's League of Legends esports league
